design elements

  

                                      DESIGN ELEMENTS

Design Element is always striving to improve their efforts in product design and customer satisfaction. With Design Element's extensive years of experience in bathroom vanities and as a leader in the industry, they know what it takes to satisfy their customers.

• State-of-the-art packaging to improve delivery standards.
• An extensive catalog of premium grade bathroom vanities, constantly updated with new designs to fit the market trends.
• Products built with the best materials in the market at incredibly affordable prices.
• Design elements are the basic units of any visual design which form its structure and convey visual messages.^[2][3] Painter and design theorist Maitland E. Graves (1902-1978), who attempted to gestate the fundamental principles of aesthetic order in visual design,^[4] in his book, The Art of Color and Design (1941), defined the elements of design as Line, Direction, Shape, Size, Texture, Value, and Color (in that order), concluding that "these elements are the materials from which all designs are built."^[5]
  

  Color

• Color is not the main role in the elements of design^[6] with the color wheel being used as a tool, and color theory providing a body of practical guidance to color mixing and the visual impacts of specific color

Color star containing primary, secondary, and tertiary colors.

Uses

• Color can aid organization to develop a color strategy and stay consistent with those colors.^[6]
• It can give emphasis to create a hierarchy to the piece of art.
• It is also important to note that color choices in design change meaning within cultural contexts. For example, white is associated with purity in some cultures while it is associated with death in others.

Attributes

• Hue^[6]
• Values, tints and shades of colors that are created by adding black to a color for a shade and white for a tint. Creating a tint or shade of color reduces the saturation.^[6]
• Saturation gives a color brightness or dullness, and by doing this it makes the color more vibrant than before.^[6]

The three primary hues which cannot be created by mixing are red, yellow and blue. In practice, however, a more practical set of "double primaries" is utilized to allow for creating more intense saturation of colors. One author recommending this double primary system of color mixing is Michael Wilcox in his book: BLUE AND YELLOW DON'T MAKE GREEN.

Line

Line is an element of art defined by a point moving in space. It is probably the most fundamental of the elements of design as it is usually the starting place for much of artistic creation. Lines can be vertical, horizontal, diagonal, or curved. They can be any width or texture. And can be continuous, implied, or broken.

Shape

A shape is defined as a two or more dimensional area that stands out from the space next to or around it due to a defined or implied boundary, or because of differences of value, color, or texture.^[7] All objects are composed of shapes and all other 'Elements of Design' are shapes in some way.^[8]

Categories

• Mechanical Shapes or Geometric Shapes are the shapes that can be drawn using a ruler or compass. Mechanical shapes, whether simple or complex, produce a feeling of control or order.^[8]
• Organic Shapes are freehand drawn shapes that are complex and normally found in nature. Organic shapes produce a natural feel.^[8]

Texture

The tree's visual feelings is represented here in this image.

Meaning the way a surface feels or is perceived to feel. Texture can be added to attract or repel interest to an element, depending on the pleasantness of the texture.^[8]

Types of texture

• Tactile texture is the actual three-dimension feel of a surface that can be touched. Painter can use impasto to build peaks and create texture.^[8]
• Visual texture is the illusion of the surfaces peaks and valleys, like the tree pictured. Any texture shown in a photo is a visual texture, meaning the paper is smooth no matter how rough the image perceives it to be.^[8]

Most textures have a natural touch but still seem to repeat a motif in some way. Regularly repeating a motif will result in a texture appearing as a pattern.^[8]